10 bestGradual Tanof May 2025
112M consumers helped this year.
49% off
1

Dove Summer Revived Medium to Dark Gradual Tanning Lotion for a gradual tan and natural, radiant glow non‑greasy self-tan for all skin types 200 ml
Dove

9.8
50% off
2

Garnier Summer Body Gradual Tan Moisturiser Deep, For A Radiant Sun Kissed Glow, Suitable For Face & Body, 24 Hour Hydration & A Natural Even Tan, Fast Absorption, Vegan Formula, 400ml
Garnier

9.6
37% off
3

Dove Light to Medium Self Tan Lotion 1 Gradual Tan Lotion For Sun-Kissed Skin Tanning Lotion For All Skin Types 200 ml
Dove

9.4
33% off
4

Bondi Sands 200ml Self Fake Tanning Foam - Dark
Bondi Sands

9.2
33% off
5

St.Tropez Gradual Tan Firming Lotion, Medium/ Dark Shade, Sun Kissed Glow Self Tan Moisturiser, 5 Skincare Benefits, Vegan, Natural & Cruelty Free, 200 ml
St.Tropez

8.9
OtherUp to 50% off
33% off
6

Bondi Sands Light/Medium Self-Tanning Foam - Lightweight, Buildable Formula Gives a Sun-Kissed Glow for a Flawless Finish; 200 mL/7.04 Oz
Bondi Sands

8.7
25% off
7

TAN-LUXE THE GRADUAL Illuminating Self Tan Lotion (250 ml) Self Tanning Skin Care with Gradual Glow, Cruelty Free & Vegan
TAN-LUXE

8.4
8

St.Tropez Self Tan Purity Bronzing Water Mousse, Clear Tanning Water Foam, Streak-Free Finish, Develops in 4-8 Hours, Vegan, Natural & Cruelty Free, 200 ml
St.Tropez

8.1
33% off
9

Bondi Sands Everyday Gradual Tanning Milk 375ml | Enriched with Vitamin E | Suitable for Sensitive Skin | Vegan + Cruelty Free | 375ml/13.2 FL Oz
Bondi Sands

7.8
50% off
10

Skinny Tan Body Glow Moisturising Gradual Tan Lotion - Fake Tan Moisturiser, Cruelty-Free, Paraben Free & Vegan Tanning Moisturiser, Body Lotion with Coconut & Vanilla Aroma, 280ml
Skinny Tan

7.5
A Guide to Selecting the Best Gradual Tan
Choosing the right gradual tan product can help you achieve a natural-looking tan without the risks associated with sun exposure. Gradual tans are designed to build up color over time, allowing you to control the depth of your tan and avoid streaks or patches. When selecting a gradual tan, consider your skin type, desired shade, and application method to ensure the best results.
Skin Type Compatibility
Skin type compatibility is crucial when choosing a gradual tan product because different formulations work better with certain skin types. For example, if you have dry skin, you might prefer a gradual tan with moisturizing properties to prevent flakiness. Oily skin types may benefit from a lighter, non-comedogenic formula that won't clog pores. Sensitive skin types should look for hypoallergenic options to avoid irritation. Understanding your skin type will help you select a product that enhances your tan while maintaining skin health.
Shade Options
Shade options refer to the range of colors available in gradual tan products, which can vary from light to dark. This spec is important because it allows you to choose a shade that complements your natural skin tone and desired tan depth. If you're new to tanning or prefer a subtle glow, start with a lighter shade and build up gradually. For those seeking a deeper tan, a darker shade might be more suitable. Consider your natural skin tone and how dark you want your tan to be when selecting a shade.
Application Method
The application method of a gradual tan product can affect ease of use and the final result. Common methods include lotions, mousses, sprays, and wipes. Lotions are great for beginners as they are easy to apply and blend. Mousses dry quickly and are ideal for those who want a fast application. Sprays can provide an even coverage but may require practice to avoid streaks. Wipes are convenient for travel and touch-ups. Choose an application method that fits your lifestyle and comfort level to ensure a smooth and even tan.
Ingredients
Ingredients in gradual tan products are important for both the tanning effect and skin health. Look for products with natural ingredients like aloe vera or coconut oil for added hydration and skin nourishment. Avoid products with harsh chemicals or artificial fragrances if you have sensitive skin. DHA (dihydroxyacetone) is a common active ingredient that reacts with the skin to produce a tan, and its concentration can affect the intensity of the tan. Consider your skin's sensitivity and any allergies when reviewing ingredient lists.
Longevity
Longevity refers to how long the tan lasts before fading, which is important for maintaining your desired look without frequent reapplication. Gradual tans typically last between 3 to 7 days, depending on the product and your skin type. If you want a tan that lasts longer, look for products with added moisturizers to help maintain the color. Consider how often you're willing to reapply the product and your lifestyle when choosing a gradual tan with the right longevity for you.

Best Reviews Guide Newsletter
Get exclusive articles, recommendations, shopping tips, and sales alerts
Sign up for our newsletter to receive weekly recommendations about seasonal and trendy products
Thank you for subscribing!
By submitting your email address you agree to our Terms and Conditions and Privacy Policy